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Psicología, Conocimiento y Sociedad

On-line version ISSN 1688-7026


SILVA, Cristiane Moreira da; PECORARO JUNIOR, Sylvio; ANDRADE, Francyne dos Santos  and  BOTELHO, Rafael Welington Moreira. Ethnography of the psychological practices on Facebook. Psicol. Conoc. Soc. [online]. 2019, vol.9, n.2, pp.139-153.  Epub Dec 01, 2019. ISSN 1688-7026.

The intimacy in the contemporary makes itself visible through different media devices. Clinical psychologists followed this transformation, let the preserved space in their practices occupying different media. Other versions of psychology were invented, a psychology told to be committed to the collective well-being and that offers it through the disclosure of their knowledge and orientations. We observe the creation of psychologists’ professional profiles that share their knowledge and psychological practices and answer to the net users about relationship, emotional or behavioral topics. On this framing we established the following problem: which psychology versions are produced on psychologists’ pages on Facebook? The research revealed a psychology version that teaches ways to live life aiming a focus on itself as a way to achieve happiness.

Keywords : Psy practices; ethnography; cyberculture; Facebook.

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