Objective:

assess trust and satisfaction levels of the Uruguayan National Vaccination Program and its social communication strategies carried out by the Ministry of Health by the population of Montevideo.

Material and method:

a survey was carried out to ≥18 year- old adults in charge of a ≤5 year-old children. Closed questions were asked using a semi quantitative rating scale in Montevideo in 2016. Trust and satisfaction levels regarding the NIP and the social communication strategies used were assessed.

Results:

384 people were surveyed. 92.7% considered vaccination was important to prevent diseases in children and in adults (81.5%) (p <0.01). 89.9% were satisfied with the Vaccination Program and 82.8% with the level of information provided by doctors. 69% considered some of the vaccines being most important, such as vaccines against Influenza or Human Papillomavirus. 43% reported having recently received any type of information regarding vaccines, and 65% received it through social networks.

Conclusions:

these results show high levels of trust and satisfaction with the NIP. It is necessary to stress the importance of vaccination compliance in adults. Social networks could be the main means of communication to reach such population.

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